Welcome to the World of Sex - Advertising Campaign for Aids charity AIDES to promote safe sex
Rod Hunt worked with San Francisco based advertising agency Goodby, Silverstein & Partners illustrating their new advertising campaign "Welcome to the World of Sex" for AIDES, the first French HIV/AIDS prevention non-profit organization.
Their latest campaign aims to promote safe sex, awareness and behavioural changes through innovative and provocative imagery. Rod's Sex Theme Park map has the tagline “The safer you play, the longer you stay” & takes a humorous & revealing approach to the world of human sexuality & safe sex.
Advertising Agency: Goodby Silverstein & Partners